讓我們一起來正視這個問題。協商與銷售為一項困難的任務,甚至是當交談語言不是你的母語時,經常說了不正確的英語,它因此會太過主觀或甚至太過無禮,以致都將搞砸所有處理事情方式的機會。不要讓英語成為你失敗的原因。運用我們的手冊來改善你的銷售技巧並且讓你獲得美好人生!

 

靈活運用"你"

 

當與一位顧客說話時,試著開誠佈公的說youyour。你將會發現它較其他表達方式像是「I think?#12301;「Let me tell you about?#12301;更能很快的獲得別人的注意,因為這將讓注意轉移到本身事情上面,而不是你自己本身。例如:「You'll find that your English improves very rapidly when you study at Englishtown!」

 

提供額外附加物

 

每一個人都有認為獲得免費東西的心態!如果有可能的,試著在生意上給予一些額外的附加物,將讓你的客戶或顧客感到特別禮遇。可以使用類似說法「If you buy now, I can?#12301;「If we sign the deal soon, I can?#12301;給予一點點額外的影響力讓你的顧客迅速達成任務。例如:「If you sign up for Englishtown today, you can get one week free!」

 

提供實證

 

顧客有些時候會對於銷售員所說的話產生不信任感,並且可能導致兩家公司之間協商時的不信任。要讓你的客戶越來越信任你是很重要的,那就提供一些品質證明給你的客戶看。你開始可以這樣說:「Don't just take my word for it.」然後,接下來提供一些證明像是 「Look at what these other people have to say.」「Look at the rate of success. The numbers speak for themselves.」如果有可能,提供客戶試一試你的產品及服務也是非常有效的。例如:「Why don't you try out Englishtown yourself by signing up for a free trial?」

 

證據提供

 

當你的客戶有所質疑,千萬不要膽怯,但是也不要太過給予壓力。取而代之的你需要聆聽。詢問他們問題將有助於他們對你誠實,像是「What concerns do you have?」「What's holding you back?」「What's stopping you from signing up for Englishtown today?」你的客戶將很感激你非常關心的聆聽。

 

有協商意願

 

最後,在於你的顧客分享他們所關注的事後,你必須要有意願來做出一些些的折衷辦法來滿足他們。你可以這樣來表達,像是「We'll lower the price, if you agree to pay cash.」「We're prepared to make this deal exclusive, providing you sign a 10-year contract with us.」

 



 

 

Let's face it. Negotiation and sales is tough work, and even tougher when it's not done in your native language. Often, when English is not spoken correctly, it can come across as too pushy or even too rude ?which ruins all chances for the perspective deal. Don't let English be the downfall. Improve your selling skills with our handy guide ?and get the deal of a lifetime!

 

Use "you"

 

When speaking with a client, try to begin your sentences with the words you or your. You'll find this grabs their attention more quickly than beginning with phrases like "I think? or "Let me tell you about? because it focuses the attention on them, not on you. For example, "You'll find that your English improves very rapidly when you study at Englishtown!"

 

Add something extra

 

Everyone likes to feel like they are getting something for free! If it's possible, try to add a little something extra to the deal to make the customer or client feel special. Use phrases like, "If you buy now, I can? and "If we sign the deal soon, I can? to put a little additional pressure on the customer to commit quickly. For example, "If you sign up for Englishtown today, you can get one week free!"

 

Offer proof

 

Sometimes customers just don't believe salespeople are telling the truth, and there can often be mistrust between two companies negotiating a deal. It's important that your clients grow to trust you, so find something you can show them that will prove the quality of what you're offering. Begin with the phrase, "Don't just take my word for it." Then, follow up with a way to offer them proof, like "Look at what these other people have to say." or "Look at the rate of success. The numbers speak for themselves." It's also very helpful if the client can try out your product or service. For example, "Why don't you try out Englishtown yourself by signing up for a free trial?"

 

Ask questions

 

When your clients begin to hesitate, don't back down, but don't be too pushy, either. Instead you need to listen. Ask them questions that will help them be honest with you such as, "What concerns do you have?""What's holding you back?" or "What's stopping you from signing up for Englishtown today?" Your clients will appreciate the fact that you care enough to really listen.

 

Be willing to negotiate

 

Finally, after your customers have shared their concerns, you have to be willing to compromise a bit to give them what they want. Use expressions in formats such as, "We'll lower the price, if you agree to pay cash." and "We're prepared to make this deal exclusive, providing you sign a 10-year contract with us."



 

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本文章節錄自 

http://www.englishtown.com.tw/sp/teacher.aspx?articleName=176-deal

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